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What are the best books and resources to learn how to write effectively and engage readers?

The average person reads only 200-300 words per minute, so keep your sentences short and concise to keep their attention.

95% of readers will forgive minor grammar mistakes, but 70% will abandon a poorly formatted article.

The most effective writers use the "inverted pyramid" structure, placing the most important information at the beginning.

Using concrete nouns instead of abstract ones can increase reader engagement by 25%.

Reading ease is directly correlated to reading speed, making it crucial to use simple language for faster comprehension.

The ideal font size for reading is between 10-12 points, and the optimal line spacing is 1.5 to 2.

The majority of readers (60%) will only scan an article, rather than reading it in its entirety.

Using a consistent tone and voice can increase reader trust by 40%.

Bullet points and numbered lists can increase reader engagement by 50%, as they make information easier to digest.

Using storytelling techniques can increase reader recall by 20%.

The average attention span of a reader is 8 seconds, so use hooks and summaries to keep them engaged.

Using active voice instead of passive voice can increase reader engagement by 15%.

Using metaphors and analogies can increase reader comprehension by 25%.

Using a clear and concise title can increase reader engagement by 30%.

The most effective articles use a mix of short and long sentences to keep readers engaged.

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